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    Yoast

  • SEO vs. Pay-per-click advertising: Which one should you choose?
    SEO and PPC are two of the most important strategies for increasing your website’s visibility. While they both aim to attract more traffic, they operate differently. They also serve different purposes. Here, we’ll discuss SEO vs. Pay-per-click advertising and how to choose the best option for you. Understanding SEO and... Read more »
  • SEO automation: Tools and tips for SEO success
    SEO is like a never-ending story. There are always things to do. And these things need your undivided attention, from keyword research to content audits and performance reporting. Many of these are repetitive, recurring, and time-consuming. And that’s why you need SEO automation.  What is SEO automation? By automating SEO,... Read more »
  • 10 SEO tips for your Valentine’s Day sale
    Valentine’s Day is an interesting shopping event for ecommerce stores. Customers are looking for gifts that help express their love for one another, with flowers, jewelry, and other interesting options. It’s a great opportunity to attract and convert online shoppers. Here are some SEO tips to help make the most... Read more »
  • How to create an effective SEO roadmap
    The start of the year is always a good moment to start or update your SEO roadmap. This is a structured collection of tasks you plan to do to enhance your site’s performance. If you already have one, great! If not, read this article to find out what you can... Read more »
  • Marketplace SEO tips to improve product listing visibility
    You can sell your products online in many marketplaces, and all these platforms benefit from SEO. From improving your photos to writing better product descriptions, on-page SEO is key if you want your product listings to rank in search. What is marketplace SEO? Marketplace SEO is about making a platform... Read more »
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